Trademark dispute case: Volkswagen


Case Name:


Volkswagen v Trademark Review and Appraisal Board of the State Administration for Industry and Commerce of the People’s Republic of China (“TRAB”)


Facts:


– Volkswagen sought to registered the trademark “Tuan”, and submitted an application with the TRAB. Volkswagen applied on June 8, 2004;

– Their trademark application was in respect numerous items surrounding the auto trade;

– Zhejiang Shaoxing Kesiweiteli Electromechanical Co., Ltd (“Zhejiang”) registered the trademark “Antu” on October 10, 1986, and sort to extend this until January 29, 2017.

– In light of Zhejiang’s extension, the TRAB rejected Volkswagen’s application for registration;

– Volkswagen appealed to Beijing No.1 Intermediate People’s Court


Argument:


Volkswagen claimed the following:

– There were no similarities between the two names;

– There were distinct differences between the two trademarks;’

– Proposed use of trademark was on different products to the trademark already in use;

– Volkswagen claimed In light of these factors that registration of the “Tuan” mark would not cause any confusion amongst the public.


Beijing No.1 Intermediate People’s Court decision:


– The court found in favour of Volkswagen, in that the two trademarks would not cause confusion amongst the public;

– TRAB’s decision was overruled and a review is required.

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